Industry
Promotional Opportunities
Our resources can put your brand in the industry spotlight.
Connect with a global community of 488,000 optics and photonics professionals.
Optica offers opportunities for all budgets and marketing goals and will position your brand as an innovation leader to your ideal targets across markets worldwise. Build your business and create product awareness with the following high-impact opportunities.
Exhibit & Sponsorship Opportunities
Connect with your customers by showcasing your products when they are most likely to look for resources – at in-person and virtual events.
From large conventions to mid-size conferences, Optica meetings provide an excellent opportunity to reach your target audience.
Position your message to highly influential audiences while they’re actively seeking information and most likely to make a purchase decision.
To learn more or sign up, contact the Optica exhibit sales team at exhibitsales@optica.org.
Advertising With OPN
Optics & Photonics News (OPN) is the award-winning monthly magazine and website produced by Optica.
OPN offers:
- Print circulation of more than 23,000 optics and photonics professionals.
- Online readership of nearly 254,000 unique visitors, with 652,000 page views per year.
- Readership in more than 100 countries, with more than 50% of readers residing outside the U.S.
- High reader satisfaction: Over 90% of OSA members highly value Optics & Photonics News.
Download the Media Kit to view both digital and print ad pricing. To secure an ad, contact the Optica ad sales team at adsales@optica.org.
Sponsored Webinars
Webinars are the premier content medium for promoting your products and services. Qualified leads want insight and education into your company’s products and services.
Sign up for a sponsored webinar and reach a targeted segment of 488,000 global optics and photonics customers who are a good fit for your session. You provide the topic, speakers and content, and our team will manage the rest – registration, marketing and all the technical logistics.
To learn more or sign up, contact the Optica Corporate Membership team at industry@optica.org.
Mailing List Rental
Connect directly with current customers and expand your reach to new business prospects about your company’s latest products and services through direct mail via access of Optica customer database mailing list of over 488,000 customers in the field of optics and photonics.
Download the Mailing List Rental Agreement to view the terms and conditions. To secure a mailing list rental, contact the Optica Corporate Membership team at industry@optica.org.
PR Resources
Optica is a great platform for making significant industry announcements - from unveiling a new product to debuting pioneering research.
Opportunities include:
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A PR Toolkit that includes templates and information on creating a media strategy, writing a press release, holding a press conference and much more.
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Post press release(s) on Optica Corporate Member news webpage and Optica social media channels
- 40% discount to post company press release(s) on PR Newswire
To explore these opportunities, contact Optica PR team at mediarelations@optica.org.
